Singapore Search Engine Marketing (SEM)
Search Engine marketing is a form of marketing campaign where you pay to advertise your website on the search engine result page (SERP). It is also known as Pay-per-click (PPC) marketing, since you only pay when people click on your ad.
The process is simple.
- You create ads and choose keywords which are related to your business.
- When people search on the search engine using one of your keywords, your ad may appear next to the search results.
- When people click on your ad, you pay. When nobody clicks, you get free exposure to your site

Google Adwords is currently the most established PPC marketing program. There are many features that make it the most favorite PPC program for online marketer.
- Great exposure. Google has over 50% of the search market and your ads are advertised throughout its network, including AOL, Netscape, Excite,
- Targeted reach. With the use of specific keyword, you are advertising to an audience that’s already interested in you.
- Great control. You can edit your ads and adjust your budget until you get the result you want. You can also display a variety of ad formats and even target your ads to specific languages and geographic locations.
- Affordable. There’s no minimum spending requirement or time commitment. And with the cost-per-click option, you're only charged if people click your ads. This means every dollar of your budget goes toward bringing new prospects to you.
In NetStrategy, we will help you to set up, manage, track, analyze and report the entire Search Engine Marketing campaign.
Our Search Engine Marketing service detail
Google Adwords Setup
We will help you to set up the Google Adwords under your company name.
Keyword research
Our Singapore SEM experts will carry out a keyword research to find the most appropriate keyword to use for the PPC campaign.
Ad writing
What good does it do if your ad is not attracting the clicks? We will help you to write powerful ad that attracts qualified clicks
Tracking and analyzing
Tracking code will be installed to monitor your ad performance and sales conversion rate. Through data analysis, we will fine tune the ad to improve your click-through and conversion rate.
Reporting
You will then receive monthly update of your Googel Adwords campaign.
Cost
The cost for SEM service is as follow:
| 1 month campaign | 6 months campaign | 12 months campaign |
| Setup Fee |
$500
$250 (from 2nd month onward) |
$1500 | $2500 |
*All price are in Singapore dollars (SGD)
**Price does not include PPC charges. Additional monthly deposit will be required to cover your PPC charges. You can set your own budget, but we recommend a minimum of $500 per month.
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Contact our Singapore SEM expert now for a no-obligation discussion. We are a friendly bunch of people…I promised.
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